Agenda de Guimarães
This is a perpetual calendar that is meant to work for any year.
The calendar is focused on the city of Guimarães, usually called the cradle of Portugal, the city where the country was born. We found this idea compelling and strong enough to support our project, seeing Guimarães as the heart of Portugal, as its center. Therefore the main graphic focus of all the information is on the center of the book, the spine that makes the book come together.
Inside the center is emphasized by the use of pictures, illustrations and patterns inspired by the traditional Guimarães embroidery. This patterns are applied throughout the calendar inspiring the free use of the pages.
On the outside the center is the book spine. The spine is opened and not covered as usual, so you can see another traditional design, one used on the traditional concertines.
Art Direction: Eduardo Aires
Design: Ana Simões, Raquel Rei
Illustrations: Mariana, a Miserável
Photography: Jorge Almeida